Squier
The Squier Story
A detailed history of the name and the instruments
Fender acquired U.S. guitar string manufacturer the V.C. Squier Company in 1965; by 1982 the Squier name had resurfaced as a low-cost “value brand” alternative initially manufactured and distributed in the Japanese domestic market and soon offered to Europe, North America and the rest of the world.
At the time, many other established brands offered affordable copies of classic Fender models including the Stratocaster®, Telecaster®, Precision Bass® and Jazz Bass® guitars. When Squier versions of these instruments appeared, demand for them as the “official” cost-conscious alternatives was immediate, and a brand name was reborn.
To maintain and control costs over the years, Squier instruments have been produced in several nations, including Japan, Korea, India, China, Indonesia and Mexico. While the brand has produced its share of innovative designs over the past 25 years, its main focus and most successful approach has always been to be the “value brand” alternative to its big brother, Fender.
Squier Bullet® Strat® with Tremolo (Fiesta Red Rosewood)Our Bullet Strat with tremolo is a simple, affordable and practical guitar...
$199.99
Sale Price: $119.95 |
Squier Bullet® Strat® with Tremolo (Brown Sunburst Rosewood)Our Bullet Strat with tremolo is a simple, affordable and practical guitar...
$199.99
Sale Price: $119.95 |
Squier Bullet® Strat® HSS with Tremolo (Black Rosewood)Our Bullet Strat with tremolo is a simple, affordable and practical guitar...
$199.99
Sale Price: $119.95 |
Squier Bullet® Strat® HSS with Tremolo (Arctic White Rosewood)Our Bullet Strat with tremolo is a simple, affordable and practical guitar...
$199.99
Sale Price: $119.95 |
Squier Standard Series-Standard Telecaster® (Candy Apple Red Rosewood)The Standard Telecaster guitar features a fast-action neck profile modeled on...
$379.00
Sale Price: $229.95 |
Squier Standard Series-Standard Stratocaster® Left Hand (Black Metallic Rosewood)Why buy a no-name knock-off when Squier offers a real Stratocaster guitar,...
$400.00
Sale Price: $249.95 |
Squier Bullet® Strat® with Tremolo (Arctic White Rosewood)Our Bullet Strat with tremolo is a simple, affordable and practical guitar...
$199.00
Sale Price: $119.95 |
Squier Affinity Series-Strat® (Black Rosewood)Dressed in new eye-popping finishes, these Fender®-designed Stratocaster®...
$279.00
Sale Price: $179.95 |
Squier Classic Vibe Series-Classic Vibe Stratocaster® ‘60s (Candy Apple Red Rosewood)The rough-and-tumble Classic Vibe Stratocaster ’60s evokes that musically...
$549.00
Sale Price: $349.95 |
Squier Classic Vibe Series-Classic Vibe Duo-Sonic™ ‘50s (Desert Sand)The Classic Vibe Duo-Sonic ’50s boasts cool, classic Fender® vibe....
$530.00
Sale Price: $329.95 |
Squier Classic Vibe Series-Classic Vibe Stratocaster® ‘50s-Lake Placid Blue MapleThe Classic Vibe Stratocaster ’50s provides unmistakable ’50s-era...
$549.00
Sale Price: $349.95 |
Squier Affinity Series Strat® Left Handed Electric Guitar (Rosewood)
$399.99
Sale Price: $249.95 |
Squier Vintage Modified Jazzmaster® Electric Guitar - 2Color Sunburst MapleWith its offset waist and contoured body, the new Vintage Modified...
$499.00
Sale Price: $349.95 |
Squier Vintage Modified Jaguar® HH Electric Guitar - Fiesta Red RosewoodWith its offset waist, contoured body and 24”-scale “fast action” neck,...
$499.99
Sale Price: $299.95 |
Squier Jagmaster™ Electric Guitar - Black RosewoodThe Jagmaster guitar is an upgraded and redesigned Squier offering tons of...
$480.00
Sale Price: $279.95 |


